- Nice ranks fourth among the most searched destinations worldwide for summer 2024.
- Nice’s attractiveness is supported by its landscapes, quality of life, and proximity to iconic villages of the Côte d’Azur.
- The report from the Mastercard Economics Institute, relayed by Actu.fr, highlights a significant increase in stays and tourist spending.
Nice: A Prime Summer Destination
Nice, an emblematic city of the Côte d’Azur, stands out this summer as one of the world’s most sought-after destinations. According to the “Travel Trends Report 2024” by the Mastercard Economics Institute, Nice ranks fourth among the most searched destinations for the period from June to August.
An Analysis of Tourism Trends
The Mastercard report is based on an analysis of aggregated and anonymized transactions provided by Mastercard SpendingPulse™, as well as third-party data. In 2024, the travel sector experienced significant growth, recording nine out of ten daily spending records, primarily in the cruise and air transport industries. European tourists, in particular, extended their stays by an average of two days compared to the pre-pandemic period.
Nice’s Appeal to International Tourists
Nice attracts a diverse clientele from Denmark, Norway, Sweden, Portugal, Austria, Italy, Germany, and the United Arab Emirates. French tourists are also highly present, extending their stays from an average of 4.2 days in February 2020 to 4.9 days in March 2024. The city offers stunning landscapes, exceptional quality of life, and proximity to the most beautiful villages of the Côte d’Azur, all highly appreciated by visitors worldwide.
A Growing Airport
Nice Airport plays a crucial role in this tourism dynamic, facilitating access to the sought-after destinations of the Côte d’Azur. Nice Airport welcomed 14.2 million passengers this year, enhancing the region’s attractiveness with new international routes. Nice recorded a four-point increase in tourist traffic between January and April 2024.
Summer Events in Nice 2024
Summer 2024 will be rich in events in Nice, attracting even more visitors. Some of the scheduled events include:
- IronMan (June 16, 2024)
- Tour de France arrival (July 19-21)
- Olympic football matches (July 24-31)
- Various music festivals and concerts throughout the summer, including the Nice Jazz Fest.
Nice confirms its status as a must-visit summer destination thanks to its natural attractions, quality of life, and top-tier tourist infrastructure. The increase in stays and tourist spending underscores the city’s importance on the global tourism stage.